Look Fantastic – Custom Beauty Advent Calendar for Holiday Gifting

Look Fantastic is a global beauty destination offering curated skincare, haircare, and makeup products from some of the world’s most sought-after brands. Known for quality, innovation, and outstanding customer experience, the brand has positioned itself at the forefront of the online beauty retail space. To extend its reach during the festive season and offer a memorable experience for its audience, Look Fantastic introduced a bespoke advent calendar tailored to beauty lovers.

The 2021 luxury advent calendar was more than just a countdown — it was an opportunity to discover new brands, test top-selling products, and engage with beauty in a tactile and joyful way. These branded advent calendars serve not only individual consumers, but also work beautifully as corporate branded advent calendars, promotional gifts, or limited-edition campaigns for brand engagement.

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Look Fantastic Advent Calendar 2021

Bespoke Beauty Advent Calendar with Rigid Board Construction

This custom advent calendar was constructed to reflect both quality and creativity. The main structure was built from 2mm rigid board, including a 4-sided tray and dual-panel outer casing for maximum durability and support. The internal dimensions measured 320mm wide x 350mm high x 150mm deep, providing ample space for 25 fully customised product drawers.

Each drawer was crafted from 1000 micron rigid board and finished with premium printed paper. The board lining inside the drawers ensured both visual appeal and structural protection — keeping products secure and the unboxing experience seamless. Whether used as a beauty cosmetics advent calendar or part of a corporate gifting campaign, the product’s durability and layout elevated the customer’s experience from the first reveal to the last.

This commitment to quality packaging reflects the growing demand for luxurious advent calendars in the beauty market — where both design and durability must meet high expectations.

Beauty Advent Calendar

Elegant Customisation and Premium Finishing Details

Look Fantastic’s branded advent calendar stood out thanks to its full-colour printed exterior, gold foil detailing, and spot UV finishing. Every drawer was numbered with gold foil for a luxe touch, while internal branding and messaging also used metallic foiling to reinforce visual consistency and elevate the aesthetic.

The front panel of the logo advent calendar featured a sophisticated mixed gloss pattern, accented with spot UV to highlight selected elements. This print technique added depth and texture, helping the brand’s identity shine through and offering a tactile moment of discovery each day.

Gold foil typography combined with vibrant patterns created a calendar that felt festive, premium, and distinctly Look Fantastic. These elements positioned the calendar as a promotional advent calendar that not only served its practical purpose but became a beautiful display piece for the entire holiday season.

Custom Advent Calendar

Drawer Sizes and Internal Layout for Beauty Product Display

The interior of the calendar featured 25 individual drawers, each with dimensions tailored to specific product types. The varying sizes allowed for a curated assortment of beauty items — from full-size products to sample-sized luxury treats — offering variety and surprise with every reveal.

Internal Drawer Dimensions:

  • Standard Drawers (Days 3, 5–9, 11–14, 17–21, 23, 24): 150mm L x 48mm W x 65mm D
  • Large Drawers (Days 4, 10, 16, 25): 150mm L x 100mm W x 65mm D
  • Day 1: 200mm L x 30mm D x 150mm W
  • Days 2, 15: 150mm L x 100mm W x 30mm D

The layout ensured a dynamic reveal experience and efficient use of space. Larger drawers were ideal for premium skincare bottles or accessories, while slimmer compartments suited cosmetics, masks, and fragrances — making it a standout cosmetic advent calendar for beauty lovers.

Internal Dimensions

Our Case Studies

MS Lending – 3 Years of Projects

From 2022 to 2024, Magellan crafted luxury advent calendars with miniature drinks and chocolates for MS Lending, combining festive gifting with brand impact..

Geoteric

Magellan designed a premium branded desktop advent calendar for Geoteric, combining festive charm with professional impact.

Rigby Capital Europe

Magellan created a bespoke 16-day luxury advent calendar for Rigby Capital Europe, combining premium packaging and curated gifts to deliver an elegant and impactful corporate gifting experience.

We and our clients were so impressed with the Luxury Drink Advent Calendars. Such a fun and inventive way to promote our company!

MS Lending

Harrods do Luxury Beauty Advent Calendars every year! They are such a great way to get people excited about what we offer.

Harrods

Everyone loved the traditional advent calendars and matching card. Would definitely recommend this as a small gift to clients.

NAVIEN

We did branded chocolate advent calendars in 2021 and were amazed with the results. We have been and will continue to get more with a different design every year.

CARWOW