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Carwow-logo-case-study-advent-calendar

The Client & Brief

Carwow is a big online car buying and selling experience with 12+ million trusting users. They can help people discover the best new car, compare offers and buy directly from trusted dealers.

Carwow approached us envisioning custom traditional advent calendars with their brand printed on, which would then be sent out to both their customers and car manufactures that they work with. 

The design was to be simple but effective, have a seasons greeting as it was going to be sent out in time for Christmas and have their logo within the whole design.

The Client & Brief

Traditional Advent Calendar

Traditional custom advent calendars with 25 doors were made for Carwow. The branded calendar itself was digitally printed across the whole box with perforated windows. 

The front and back had different prints, the front design run across the edges to make it flow. The front had a simple snowflake design with a a christmas greeting and their printed to match the design. The colour of the brand at the time was used as the overall colour on the Christmas calendar, to display the company's image as much as possible. The back of the printed calendar then displayed the company's website and other important information such as the ingredients.

The chocolates inside were made within the same company giving the clients a better lead time to work with and are actually suitable for vegetarians, kosher and halal.

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Traditional Advent Calendar
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Dimensions & Packaging

Each custom advent calendar was packaged in an individual external envelope and sent off with printed labels to one UK mainland address.

Quantity: 1200
Size 200mm x 275mm x 10mm
Weight: 75g
Gross weight in mailer: 170g

Dimensions & Packaging

Our Case Studies

 

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OneSource Virtual


4000 greeting cards plus 30 day advent calendars to match, sent out to clients and customers.
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Carwow 2022


Traditional advent calendar sent out to car manufacturers and clients.
Traditional-advent-calendar-Navien

Navien 2022


1400 digitally printed traditional advent calendars with a matching greeting card.


12th September 2024« All News Items

Affordable Self-Promo Advent Calendars: A Perfect Alternative to Luxury Rigid Board Ones

custom-calendars-blog

 

The festive season is a time of joy, anticipation, and togetherness, and what better way to celebrate than with an advent calendar that counts down the days to Christmas or other special occasions? For businesses, advent calendars offer a unique opportunity to promote their brand, products, or services in a fun and engaging way. While luxury rigid board advent calendars are popular for their high-end appeal, they can be quite expensive. However, there’s an equally exciting alternative that combines cost-effectiveness with creativity: traditional self-promo advent calendars.

 

Traditional Advent Calendars: A Budget-Friendly Option:
Traditional advent calendars are a fantastic choice for businesses looking to create memorable promotional products without breaking the bank. These calendars, typically filled with delightful milk chocolate squares, offer a fun and interactive way to count down to Christmas, a product launch, or any special event. Made in the UK, these chocolates are suitable for vegetarians, kosher, and halal, ensuring they cater to a wide audience.

What sets these advent calendars apart is their customisability. Businesses can personalise each calendar with their unique artwork and have it printed in eye-catching full colour. Whether you choose to print on one side or both, the large branding area provides ample space to showcase your logo, message, or design. Additionally, you can add a unique message or image behind each door, making the countdown even more exciting for recipients.

The dimensions of these calendars are slightly smaller than A4, making them compact yet impactful. With a minimum order quantity of 100 units, they are an ideal choice for small to medium-sized businesses looking to create a significant impression during the festive season. For added freshness, foil backing can be included at an extra cost, ensuring that the luxurious chocolates inside stay deliciously fresh.

 

Ramadan Advent Calendars: A Thoughtful Twist on Tradition:
While Christmas advent calendars are a staple of the festive season, businesses can also consider Ramadan advent calendars as a unique promotional tool. Ramadan, the ninth month of the Islamic calendar, is observed by Muslims worldwide as a time of fasting, prayer, and reflection. A Ramadan advent calendar offers a thoughtful and culturally sensitive way to engage with Muslim customers during this significant time.

Like the traditional advent calendars, Ramadan calendars can be fully customised with your artwork and messages. These calendars feature 30 doors, representing each day of Ramadan, with a sweet treat behind each one to be enjoyed at Iftar, the evening meal that breaks the fast. This not only adds a touch of fun to the fasting period but also provides an educational element, with messages of Hadith or other meaningful quotes behind each door.

Ramadan advent calendars can also be designed as desktop versions, which are smaller yet equally impactful. These calendars are digitally printed with Ramadan-themed designs and can include your company’s logo, making them an excellent promotional gift for Muslim families or businesses during the holy month.

 

The Perfect Promotional Tool:
Self-promo advent calendars, whether for Christmas or Ramadan, offer a budget-friendly alternative to luxury rigid board options. They allow businesses to creatively engage with their audience, building brand awareness and loyalty during the festive season. With options to customise both the design and the contents, these calendars are versatile, memorable, and, most importantly, cost-effective.

So, if you’re looking for a way to spread holiday cheer while promoting your brand, consider opting for traditional or Ramadan advent calendars. They’re not just a sweet treat—they’re a sweet deal for your marketing strategy.

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