Carwow approached us for the second year in a row to make their traditional advent calendars. This year we produced only 200 within the timeframe given, which were sent out to just the car manufactures/suppliers that they work with.
Carwow is trusted with 12+ million users where they can buy or sell cars. Customers can discover the best new car, compare offers and buy directly from trusted dealers.
The design was different compared to the previous year and was made to stand out more.
25 door traditional advent calendars were made with the same dimensions as the year before but with a completely different design. 25 milk chocolates were placed inside that are suitable for vegetarians, kosher and halal.
The custom advent calendar itself was created from a digitally printed box with perforated windows.
The front and back images had the same woodland background with snow but just the front had added images and text. The back did provide all necessary nutritional information. The main print itself used the new and nearest colours to their company logo with a large round image representing a car coming home for Christmas. We loved this idea as it really represented the brand and gave that warming feeling seeing the Christmas additions. The text was made bigger and included a greeting and their logo.
Each custom advent calendar was packaged in an individual outer mailer and sent off with printed labels to 125 individual addresses and the other 75 to one UK mainland address.
Quantity: 200
Size 200mm x 275mm x 10mm
Weight: 75g
Gross weight in mailer: 170g
.png)
As the new year dawns, it's the perfect opportunity to revitalise your marketing strategy and make your business shine all year long. One unique and captivating approach to consider is leveraging custom advent calendars. These delightful promotional tools are not just for the holiday season – they can provide an enduring marketing boost that keeps your brand in the spotlight month after month.
1. Drinks: Elevate your beverage brand's visibility with custom advent calendars that reveal a new flavour or product each day. Whether it's craft beers, wines, or specialty coffees, these calendars create anticipation and a daily connection with your audience.
2. Cosmetics: Beauty brands can make a splash by offering daily makeup or skincare surprises in their custom advent calendars. It's a fantastic way to showcase your range, introduce new products, and keep your brand on top of your customers' minds.
3. Candles and Fragrance: Create a multisensory experience with aromatic custom advent calendars. Each day's unveiling of scented candles or fragrances can add a touch of luxury to your marketing strategy, leaving a lasting impression.
4. Confectionery: For sweet-toothed consumers, custom advent calendars filled with delectable chocolates, candies, or gourmet treats provide a daily dose of indulgence. They offer a delightful way to keep your brand front and center.
5. Fashion: Fashion brands can use custom advent calendars to showcase accessories, clothing pieces, or discounts. It's a fashionable way to keep customers engaged and excited about your latest collections.
6. Games: Engage your audience with daily surprises, challenges, or mini-games in custom advent calendars. Gamify your marketing strategy to increase brand interaction and create a sense of fun and anticipation.
7. Stationery: Keep your brand in the hands and on the desks of your customers with custom advent calendars featuring stationery items. Pens, notepads, stickers, and more can be unveiled day by day, ensuring your brand stays top-of-mind.
Custom advent calendars are more than just marketing tools; they're daily reminders of your brand's presence, creativity, and commitment to delighting your audience. Embrace the power of year-round marketing with these engaging and interactive calendars, and watch your brand shine brighter in the new year. Don't wait – it's time to take your marketing to the next level and keep your business thriving all year long!
