Liberty of London is a British luxury department store that is renowned for its distinctive fabric prints and designs. It was founded in 1875 by Arthur Liberty and has since become a world-famous destination for shoppers seeking unique and high-quality textiles, clothing, accessories, and homeware. The store is particularly well-known for its floral and paisley prints, which have been used to create a range of products. Liberty's prints are created in-house by a team of designers and are often inspired by historical patterns or exotic locations.
Today, Liberty of London remains a popular destination for fashion and design enthusiasts who value the store's commitment to quality, creativity, and timeless style.
Its 2021 branded advent calendar is a luxurious and elegant way to count down the days to Christmas, and it is sure to impress anyone who receives it. For any special occasion or milestone, a luxury advent calendar is the ideal solution to celebrate with event launches, product launches, corporate giveaways, or promotional gifts. It is also a great way to count down to the start of a new season.
The calendar itself is made from a rigid board as it could be a way for Liberty's of London to showcase their brand in a unique and memorable way while also offering a high-quality product that appeals to customers looking for a more premium advent calendar option.
With so many different types of custom advent calendars available on the market, it can be challenging for companies to stand out. Creating a rigid board advent calendar could be a way for Liberty's of London to differentiate themselves from their competitors and offer a unique product that customers can't find elsewhere.
1000 micron rigid box board was used for the main structure including the doors which are attached to the main tray. Both doors open up from the centre to create a wardrobe effect. On one door there is an additional board sat underneath with magnets so when it does close it sticks together. A belly band packaging sleeve is then placed around the centre of the calendar with a matching design to the front and back.
External Dimensions: 430mm x H 430mm W x 110mm D
Another key aspect of Liberty of London's luxury status is its iconic prints, which are often inspired by nature and feature bold, vibrant colours. These prints have become synonymous with the brand and are instantly recognizable to many people around the world.
One of their infamous designs have been used as the interior design of the calendar. Both the doors and drawers have the same repeat pattern printed design paper to create a seamless image. The drawers then have raised gold foil printed numbers to match the inner design.
The internal tray and each drawer is made from 1000 micron rigid board. Individual shelf dividers have been placed for the drawers to be slotted into with the drawers having a thumb cut out to easily be removed from its slot.
The framework and lining of the box drawers have been made to the same gold colour as the design to create an aesthetically pleasing flow of pattern.
Dimensions of a drawer: 105mm L x 82mm W x 82mm D
The decision to use the Liberty building as the design for their luxury advent calendar stems from a desire to celebrate the store's heritage and iconic design. The printed advent calendar is a festive way for the store to showcase their unique style and design aesthetic, and using the building as the design for the calendar is a way to incorporate that iconic look into the holiday season.
Additionally, the company advent calendar is a luxury product, and using the Liberty building as the design adds a touch of exclusivity and sophistication to the product. The building is recognized as a symbol of quality and taste, and incorporating it into the design of the calendar helps to reinforce these qualities in the minds of consumers.
The design was done in full colour print with touches of white foil print to add a bolder effect to the snow on the building. The logo on the back of the calendar has been done in a gold foil print to represent a luxurious and royal connotation.
As the holiday season approaches, it's time to start thinking about how to make it extra special for your customers, clients, or employees. Traditional Advent Calendars are the perfect way to spread holiday cheer and promote your brand, company, or event. These classic calendars not only build excitement as they count down the days to Christmas but also come with a sweet surprise behind each door.
Delicious Chocolate Treats
Our Traditional Advent Calendars feature mouthwatering milk chocolate squares with embossed seasonal shapes. Made in the UK, these chocolates are suitable for vegetarians, kosher, and halal consumers, ensuring that everyone can enjoy the festive delight.
Personalise for Maximum Brand Exposure
What sets our Traditional Advent Calendars apart is the opportunity for personalisation. You can add your artwork, logo, or design in eye-catching full colour. This means that each door can showcase your unique message or branding, making it a delightful surprise for each day of the countdown.
Variety of Options
We offer several options to suit your needs:
Traditional Advent Calendar - These calendars come with 25 doors, perfect for counting down to Christmas or other special occasions. They're slightly smaller than A4 in size, making them convenient to display. The doors are 24.5mm square, and the shelf life of the chocolates is 12 months.
Traditional Advent Calendar with Foil Backing - For those looking for a touch of luxury, our calendars can come with foil backing to keep the chocolates fresh. Other than the foil backing, they are identical in dimensions and customisation options to our regular calendars.
Desktop Calendar - Our desk-friendly promotional advent calendars have 24 doors and a retractable stand, making them an excellent gift for customers or event giveaways. They offer ample branding space and are small, lightweight, and easy to display.
12 Day Advent Calendar - For a shorter countdown or a smaller gift option, our 12-day advent calendar is the perfect choice. It comes with 12 doors and is a smaller version of our desktop calendar, featuring a retractable stand. Like the others, it offers customisable options for your message or design.
Minimum Order Quantities
Our calendars are available for a minimum order quantity (MOQ) of 100 units, with case quantities of 50 units, except for the desktop calendar, which has an MOQ of 120 units with case quantities of 60 units.
Spread Holiday Cheer
Traditional Advent Calendars are not only a fun way to count down to the big day but also a fantastic marketing tool. With our personalisation options, you can make each day a unique branding opportunity. Whether you're promoting your brand, launching a product, or celebrating an event, these calendars are a delightful way to engage your audience and spread holiday cheer.
Contact us today to place your order and make this holiday season extra special for your audience.
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