Our Case Studies
Selfridges 2021
Premium advent calendar with 25 differently sized drawers. 3000 micron rigid board case box.
Look Fantastic is an online beauty retailer that offers a wide range of skincare, makeup, haircare, and other beauty products from various brands. They are known for their curated selection of high-quality products and exceptional customer service.
Custom cosmetic advent calendars are a unique and festive way for Look Fantastic to offer their customers a special holiday experience. They have become increasingly popular in recent years, particularly among beauty enthusiasts who enjoy trying out new products.
By offering custom luxury advent calendars, Look Fantastic can provide their customers with a fun and exciting way to discover and experience new beauty products. It also allows them to showcase their brand and stand out in a crowded market by providing a unique and personalized holiday offering. These are also great as corporate gifts for employees or clients, giveaway products or for business event gifts.
The Look Fantastic Advent Calendar is a stunning and high-quality product that is perfect for beauty enthusiasts. This bespoke advent calendar comes with 25 custom drawers that are made from 1000 micron rigid board, ensuring that each drawer is strong and durable. The internal dimensions of the entire calendar are 320mm w x 350mm H x 150mm D, providing ample space for all the products inside.
The Look Fantastic Advent Calendar is designed with a 2mm rigid board box and a 2 board outer case. The front panel and side panel of the outer case are made from sturdy materials to keep the contents of the advent calendar safe and secure. The 4 sided tray is also made from 2mm rigid board, providing additional protection to the products.
Each of the 25 drawers in the Look Fantastic Advent Calendar is covered with paper on the board and lined inside. This ensures that the products inside are protected from dust and other external factors. The drawers are also easy to open and close, making it easy for you to access your beauty products every day.
The Look Fantastic Beauty Calendar is a stunning addition to any holiday season with its full-colour print covering the entire surface. The design is visually captivating, and it immediately draws the eye with its vibrant hues and intricate patterns. One can easily tell that great care has been taken in its production.
The logos, writing inside, and all numbers on the drawers are finished with a luxurious gold foiling. This not only enhances the overall aesthetics of the calendar but also adds a touch of elegance to it. The gold foiling shines beautifully in the light, and it adds an extra layer of depth to the design.
Additionally, the front panel of the Branded Advent Calendar features a mixed gloss pattern that is visually striking. The mixed gloss pattern is accented with spot UV print, which adds a glossy and reflective effect to certain areas. The spot UV technique helps the design to stand out even more, and it adds an extra layer of visual interest to the overall aesthetic.
If you're curious about the size of the drawers in the Look Fantastic Advent Calendar, the internal dimensions are as follows:
3, 5, 6, 7, 8, 9, 11, 12, 13, 14, 17, 18, 19, 20, 21, 23, 24 - 150mm L x 48mm W x 65mm D
4, 10, 16, 25 - 150mm L x 100mm W x 65mm D
1 - 200mm W x 30mm D x 150 L
2, 15 - 100mm W x 30mm x 150 L
The dimensions of the drawers provide enough space to store the beauty products securely. The larger drawers are perfect for larger items such as full-size bottles of skincare products or makeup brushes, while the smaller drawers are suitable for smaller items such as sample-size products or lipsticks.
The holiday season is a time of joy, giving, and spreading cheer. One popular and effective way for businesses to engage with their audience during this festive period is by offering luxury advent calendars. These beautifully designed calendars provide a delightful countdown to Christmas and can be customised to reflect your brand's unique identity and values. In this blog post, we will explore creative ways to personalise luxury advent calendars, from packaging and contents to the overall design, allowing you to create a memorable and impactful experience for your customers.
1. Reflect Your Brand's Aesthetic: When customising luxury advent calendars, it's crucial to ensure they align with your brand's aesthetic. Consider incorporating your logo, colour scheme, and overall design elements into the calendar's packaging. This will create a cohesive and recognisable visual identity, reinforcing your brand in the minds of your customers.
2. Curate Tailored Contents: Luxury advent calendars are all about surprises and delighting your customers each day leading up to Christmas. Take the opportunity to curate contents that align with your brand and resonate with your target audience. This could include exclusive products, limited editions, or even collaborations with other brands that complement your offerings. Remember, the more unique and valuable the contents, the greater the excitement and anticipation for each day.
3. Embrace Sustainability: In today's environmentally conscious world, incorporating sustainability into your luxury advent calendar can enhance your brand's reputation and appeal. Opt for eco-friendly packaging materials, such as recyclable or biodegradable options, to showcase your commitment to sustainability. Consider partnering with ethical suppliers or featuring products that promote sustainable living, further reinforcing your brand's values.
4. Engage Through Interactive Design: Make your luxury advent calendar an interactive experience for your customers. Consider incorporating interactive elements such as hidden compartments, puzzles, or QR codes that lead to exclusive digital content. By adding an extra layer of engagement, you can create a memorable experience that extends beyond the physical calendar, fostering a deeper connection with your brand.
5. Personalisation and Limited Editions: Offering personalised luxury advent calendars or limited editions can generate excitement and exclusivity among your customers. This customisation can be as simple as including the recipient's name on the packaging or tailoring the contents to their preferences. Limited editions, featuring unique designs or rare items, can create a sense of urgency and encourage customers to act swiftly, enhancing the calendar's perceived value.
6. Collaborate with Influencers or Artists: Partnering with influencers or artists can add a touch of creativity and uniqueness to your luxury advent calendar. Collaborate with influencers who align with your brand values to create co-branded calendars or include their signature items. Alternatively, commission an artist to design a one-of-a-kind calendar or contribute artwork to the packaging. These collaborations can generate buzz, expand your reach, and make your calendar stand out from the competition.
Conclusion: Customising luxury advent calendars presents a tremendous opportunity for businesses to showcase their brand, engage with customers, and create a memorable holiday experience. By reflecting your brand's aesthetic, curating tailored contents, embracing sustainability, incorporating interactive design elements, offering personalisation and limited editions, and collaborating with influencers or artists, you can create a truly unique and remarkable advent calendar that resonates with your target audience. Remember, the key is to capture the spirit of the season while authentically representing your brand and its values. Happy customising, and may your luxury advent calendar become a cherished holiday tradition for your customers!