MS Lending Group helps people out with loans, no matter the size of the enquiry, every loan is individually handwritten. They provide no minimum loans and a max loan of £3 million. Lending with this company is easy, fast and flexible.
They approached us in need of an adventurous idea to send to their customers and clients for the festive season and ended up with high-quality luxury miniature drinks advent calendars.
This was a great way to market their business in a unique way in order to grab people's attention.
Magellan produced 80 of MS Lending's 24 day advent calendars. The calendar itself was made from rigid board with a 3mm board for the outer case. The 24 drawers were folding box board and had half moon thumb cuts for customers to easily pull them out. There were magnets put in place so that the two doors on the advent calendar could be securely held shut.
Internal dimensions: L335mm x H225mm x D130mm
Drawer dimensions: L120mm x H50mm x D50mm
The MS Lending miniature drinks calendar was done in full CMYK print with a matt lamination to create a sleeker look and feel.
A bold print was chosen in the colours to match the logo. The logo was displayed across the whole calendar which is a great way to keep your business constantly in the customers mind. The print on the drawers were all slightly different but still went along with the colour scheme of the business.
This advent calendar was for Christmas so the company added a festive feel to it by adding snowflakes and other elements that match the season.
MS Lending wanted to have miniature drinks in their calendar to really stand out from the crowd. Everyone made sure that the calendar and drawers were big enough to hold small bottles of alcohol. The alcohol itself again was well thought out, the majority of bottles were all different and a few were repeats. This was to make sure that the customer or client who recieved these calendars had a different treat each day leading up to Christmas.
The alcohol that was included are: Baileys, Absolut Vodka, Gordons pink gin, Malibu, Disaronno, Bacardi, Whitley Neil rhubarb and ginger, Jack Daniels Tennessee, Southern Comfort, Chambord, Tequila patron, Hendricks, Bombay Sapphire, Antica Sambuca, Kraken black spiced rum, Chivas Regal, Brockmans gin and Absolut raspberry & citron.
Our team here at Magellan personally fulfilled each of these festive advent calendars. We produced the MS Lending calendars, aquired miniature alcohol bottles, fulfilled them and then sent them off to those customers individually.
We first had a designated work space to complete the fulfillment and placed a protective blanket across our stations to ensure everything including the miniature bottles were protected. Once that was done, we layed out all of the miniature drinks bottles across the station and got rid of any unnecessary packaging making the overall process smoother.
The 80 calendars were also placed on protective layers before and after being filled. Everything was well looked after by everyone.
Our fulfilling process for this project is as follows:
80 calendars in total were produced, fulfilled and packaged by Magellan. Each luxury advent calendar was sent out with next day delivery to individual UK mainland addresses. The next day delivery option was an additional cost as well as the fulfilment.
Before placing into box packaging, all calendars were placed onto protective sheets to be each checked one final time before sending them out. Each layer had a sheet of bubble wrap so that every branded advent calendar was kept in pristine condition. Once placing them into cardboard boxes, our team ensured that each one had a thick layer of protection to stop from any damage being made. After the protective layer had been placed on and put inside of the mailer, the box was packaged safely and then picked up to be sent out immediately.
White postal outer mailers - unbranded.
x80 UK mainland addresses with signed and tracked for next day delivery.
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The holiday season is a time of joy, anticipation, and celebration. It's also a fantastic opportunity for businesses to strengthen their brand, engage with customers, and create lasting memories. One remarkable way to achieve all of this is through custom advent calendars. In this blog post, we'll explore the reasons why businesses should consider custom advent calendars as a powerful branding tool, drawing inspiration from the website customadventcalendars.co.uk.
1. Captivating Customer Engagement: Custom advent calendars offer a unique and interactive way to engage with customers. By creating a branded advent calendar, businesses can turn each day of December into a delightful surprise for their target audience. With a custom design, featuring company logos, colors, and personalized messages, businesses can build anticipation and strengthen their brand's presence throughout the holiday season.
2. Memorable Brand Impressions: When businesses customize advent calendars with their brand elements, they are not just offering a festive treat but also embedding their company's image in the hearts and minds of their customers. Every time a recipient opens a door or enjoys a delicious treat, they are reminded of the business behind the calendar. This sustained exposure helps to foster a positive brand association and increases the chances of customer retention and loyalty.
3. Stand Out from the Crowd: In a saturated market, it's crucial for businesses to find creative ways to stand out. Custom advent calendars offer a fantastic opportunity to do just that. By designing unique and eye-catching calendars, businesses can differentiate themselves from competitors and leave a lasting impression on their target audience. The customadventcalendars.co.uk website offers a wide range of design options, allowing businesses to tailor their calendars to match their brand's personality and values.
4. Versatility for Various Industries: Custom advent calendars are not limited to a specific industry. From retail to hospitality, healthcare to technology, any business can benefit from this branding tool. The versatility lies in the ability to customize the calendar's content, ensuring it aligns with the target audience's preferences and interests. For instance, a tech company might include small gadgets or tech-themed trivia, while a beauty brand could provide mini beauty products or makeup tips. The possibilities are endless, making it adaptable to different industries and customer segments.
5. Experiential Marketing: The charm of custom advent calendars extends beyond the physical product. Businesses can leverage the digital realm to enhance the experience. By integrating augmented reality (AR) or QR codes on the calendar, companies can provide additional surprises, exclusive offers, or entertaining content when recipients scan the doors. This combination of offline and online experiences creates a multi-dimensional journey that captivates and delights customers, reinforcing the brand's message and building a sense of community.
Custom advent calendars are more than just a holiday tradition. They serve as a powerful branding tool for businesses, offering captivating customer engagement, creating lasting brand impressions, helping companies stand out, and providing versatility across various industries. With the ability to customize the design, content, and even incorporate interactive elements, businesses can truly make the most of the holiday season and leave a memorable impact on their target audience. So, unwrap the magic of custom advent calendars and let your brand shine this holiday season!
