The MS Lending Group excels in providing loan services, catering to the unique requirements of each client, with loan amounts varying from minimal to as much as £3 million. Known for their efficient, streamlined, and flexible lending process, they sought an inventive way to engage their clientele during the festive season.
They wanted something special: premium advent calendars packed with a variety of deluxe miniature drinks. This creative idea turned out to be a brilliant marketing move, uniquely captivating and drawing in their audience with it's appeal.
Continuing our successful partnership, this marks the second consecutive year we have joined forces with MS Lending to create a lavish 24-day advent calendar, each day revealing a different miniature drink.
Magellan produced 100 of MS Lending's elegant 24-day advent calendars, each built with a 3mm board for the outer casing to guarantee durability and long-term use. The calendar's core structure was made from top-grade rigid board, selected for its sturdiness and luxurious texture.
Each calendar featured 24 separate drawers, constructed from folding box board and equipped with convenient half-moon thumb cuts for easy opening. Nestled within each drawer lay a unique and thoughtfully chosen alcohol bottle, offering a delightful surprise and variety to the recipients.
To accommodate six drawers in rows of four, the dimensions of each drawer were set at L120xH50xD50mm. Consequently, the overall box dimensions were established as L335xH225xD130, to ensure the perfect fit.
MS Lending set out to make their calendar unique by incorporating miniature drinks, a feature that differentiated it from others. The design team ensured that the dimensions of both the calendar and its drawers were large enough to house small alcohol bottles.
In selecting the alcohol, thoughtful consideration was key. The aim was to ensure that each day brought a fresh and enjoyable surprise to every customer or client who received one of these special calendars.
The miniature bottles consisted of a selction such as – Absolute Normal / Citron / Raspberry, Antica Sambuca, Bacadi, Baileys, Beefeater Dry Gin, Chamboard Black Raspberry, Chivas Regal, Countreau, Courvoisier vs Cognac, Disaronno, Gordons Dry Gin / Pink, Gosling Black Seal Rum, Greenalls Blueberry Gin, Hendricks, Jack Daniels, Tequila Jose Gold, Kraken Spiced Rum, Malibu, Old J Silver Spiced Rum, Southern Comfort and Tia Marira.
The premium advent calendar was finished in full CMYK colour print, which not only amplified its aesthetic but also effectively highlighted MS Lending's logo, making it a focal point of the design.The carefully selected color scheme of orange, blue; it resonated perfectly with MS Lending's brand identity, thereby facilitating instant brand recognition among those who receive this calendar.
MS Lendings' logo was displayed not just on the front of the box, where it would catch the eye immediately, but also on both sides and the back. This ensured that no matter how the box was positioned or viewed, the branding remained unmissable.
Tailored for the Christmas season rather than a corporate function, the calendar's design embraced a festive spirit. The boxes were beautifully decorated with holiday-themed designs such as trees, bows, diamonds, presents, and stars, each displayed in a variety of colours to add to the celebration.
We invite you to view our most recent YouTube presentation, where our Managing Director, Lee, offers an in-depth exploration of our collaboration with MS Lending. For the second year in a row. He discusses the creative process and the finer details that went into crafting the luxurious drinks advent calendar.
This video is not only informative but also highlights how we brought this unique project to life, offering insights and showcasing our commitment to quality and innovation. Join us to discover the story behind this exceptional advent calendar.
As the holiday season approaches, it's time to start thinking about how to make it extra special for your customers, clients, or employees. Traditional Advent Calendars are the perfect way to spread holiday cheer and promote your brand, company, or event. These classic calendars not only build excitement as they count down the days to Christmas but also come with a sweet surprise behind each door.
Delicious Chocolate Treats
Our Traditional Advent Calendars feature mouthwatering milk chocolate squares with embossed seasonal shapes. Made in the UK, these chocolates are suitable for vegetarians, kosher, and halal consumers, ensuring that everyone can enjoy the festive delight.
Personalise for Maximum Brand Exposure
What sets our Traditional Advent Calendars apart is the opportunity for personalisation. You can add your artwork, logo, or design in eye-catching full colour. This means that each door can showcase your unique message or branding, making it a delightful surprise for each day of the countdown.
Variety of Options
We offer several options to suit your needs:
Traditional Advent Calendar - These calendars come with 25 doors, perfect for counting down to Christmas or other special occasions. They're slightly smaller than A4 in size, making them convenient to display. The doors are 24.5mm square, and the shelf life of the chocolates is 12 months.
Traditional Advent Calendar with Foil Backing - For those looking for a touch of luxury, our calendars can come with foil backing to keep the chocolates fresh. Other than the foil backing, they are identical in dimensions and customisation options to our regular calendars.
Desktop Calendar - Our desk-friendly promotional advent calendars have 24 doors and a retractable stand, making them an excellent gift for customers or event giveaways. They offer ample branding space and are small, lightweight, and easy to display.
12 Day Advent Calendar - For a shorter countdown or a smaller gift option, our 12-day advent calendar is the perfect choice. It comes with 12 doors and is a smaller version of our desktop calendar, featuring a retractable stand. Like the others, it offers customisable options for your message or design.
Minimum Order Quantities
Our calendars are available for a minimum order quantity (MOQ) of 100 units, with case quantities of 50 units, except for the desktop calendar, which has an MOQ of 120 units with case quantities of 60 units.
Spread Holiday Cheer
Traditional Advent Calendars are not only a fun way to count down to the big day but also a fantastic marketing tool. With our personalisation options, you can make each day a unique branding opportunity. Whether you're promoting your brand, launching a product, or celebrating an event, these calendars are a delightful way to engage your audience and spread holiday cheer.
Contact us today to place your order and make this holiday season extra special for your audience.
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