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Advent-calendar-case-study-navien-logo

The Client & Brief

Navien is a highly established company who manufacture gas and boilers in the UK market, introducing the Blue Flame condensing oil boiler which has become the leading boiler of its type. Navien has been designing and manufacturing reliable and easy to install products for over 40 years.

Navien approached us looking for some traditional advent calendars to send out to their clients and customers. They wished to have Christmas advent calendars, Christmas cards and mailers for each person they were sending to. 

The Client & Brief

Traditional Advent Calendar

These traditional advent calendars contained 25 pieces of solid luxury milk chocolate. The chocolate is suitable for vegetarians, kosher and halal. The Christmas calendar itself was done in full colour and digitally printed with perforated windows.

Two seperate designs were printed onto the back and the front, the front more simple but with repeated logos across and the back with an inviting image showcasing what Navien is about. 

The chocolate, printed calendars, mailers, labels and cards were all produced and packed in the same facility resulting in a quicker lead time. 

Quantity: 1400
Size: 200mm x 275mm x 10mm
Weight: 75g
Shelf life: 12 months

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Traditional Advent Calendar
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Custom Christmas Cards

The branded Christmas cards were an added extra that were placed inside each mailer so when the customer recieved the package they would be presented with the card first then the printed calendar. 

The card was designed with the same theme as the advent calendar but with a more extravagant overall image.

There were 1400, A5 landscape Christmas cards produced to match the quantity of corporate advent calendars. Four colour process printing was done on both sides, finished with a gloss laminate to the front only. Scancote Elegance premium paper was used with the card being scored/folded and trimmed to size. 

Custom Christmas Cards

Our Case Studies

 

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Carwow 2021


1200 individually packed traditional advent calendars with 25 perforated doors.
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Carwow 2022


Traditional advent calendar sent out to car manufacturers and clients.
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OneSource Virtual


4000 greeting cards plus 30 day advent calendars to match, sent out to clients and customers.


12th September 2024« All News Items

Affordable Self-Promo Advent Calendars: A Perfect Alternative to Luxury Rigid Board Ones

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The festive season is a time of joy, anticipation, and togetherness, and what better way to celebrate than with an advent calendar that counts down the days to Christmas or other special occasions? For businesses, advent calendars offer a unique opportunity to promote their brand, products, or services in a fun and engaging way. While luxury rigid board advent calendars are popular for their high-end appeal, they can be quite expensive. However, there’s an equally exciting alternative that combines cost-effectiveness with creativity: traditional self-promo advent calendars.

 

Traditional Advent Calendars: A Budget-Friendly Option:
Traditional advent calendars are a fantastic choice for businesses looking to create memorable promotional products without breaking the bank. These calendars, typically filled with delightful milk chocolate squares, offer a fun and interactive way to count down to Christmas, a product launch, or any special event. Made in the UK, these chocolates are suitable for vegetarians, kosher, and halal, ensuring they cater to a wide audience.

What sets these advent calendars apart is their customisability. Businesses can personalise each calendar with their unique artwork and have it printed in eye-catching full colour. Whether you choose to print on one side or both, the large branding area provides ample space to showcase your logo, message, or design. Additionally, you can add a unique message or image behind each door, making the countdown even more exciting for recipients.

The dimensions of these calendars are slightly smaller than A4, making them compact yet impactful. With a minimum order quantity of 100 units, they are an ideal choice for small to medium-sized businesses looking to create a significant impression during the festive season. For added freshness, foil backing can be included at an extra cost, ensuring that the luxurious chocolates inside stay deliciously fresh.

 

Ramadan Advent Calendars: A Thoughtful Twist on Tradition:
While Christmas advent calendars are a staple of the festive season, businesses can also consider Ramadan advent calendars as a unique promotional tool. Ramadan, the ninth month of the Islamic calendar, is observed by Muslims worldwide as a time of fasting, prayer, and reflection. A Ramadan advent calendar offers a thoughtful and culturally sensitive way to engage with Muslim customers during this significant time.

Like the traditional advent calendars, Ramadan calendars can be fully customised with your artwork and messages. These calendars feature 30 doors, representing each day of Ramadan, with a sweet treat behind each one to be enjoyed at Iftar, the evening meal that breaks the fast. This not only adds a touch of fun to the fasting period but also provides an educational element, with messages of Hadith or other meaningful quotes behind each door.

Ramadan advent calendars can also be designed as desktop versions, which are smaller yet equally impactful. These calendars are digitally printed with Ramadan-themed designs and can include your company’s logo, making them an excellent promotional gift for Muslim families or businesses during the holy month.

 

The Perfect Promotional Tool:
Self-promo advent calendars, whether for Christmas or Ramadan, offer a budget-friendly alternative to luxury rigid board options. They allow businesses to creatively engage with their audience, building brand awareness and loyalty during the festive season. With options to customise both the design and the contents, these calendars are versatile, memorable, and, most importantly, cost-effective.

So, if you’re looking for a way to spread holiday cheer while promoting your brand, consider opting for traditional or Ramadan advent calendars. They’re not just a sweet treat—they’re a sweet deal for your marketing strategy.

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