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Advent-calendar-case-study-navien-logo

The Client & Brief

Navien is a highly established company who manufacture gas and boilers in the UK market, introducing the Blue Flame condensing oil boiler which has become the leading boiler of its type. Navien has been designing and manufacturing reliable and easy to install products for over 40 years.

Navien approached us looking for some traditional advent calendars to send out to their clients and customers. They wished to have Christmas advent calendars, Christmas cards and mailers for each person they were sending to. 

The Client & Brief

Traditional Advent Calendar

These traditional advent calendars contained 25 pieces of solid luxury milk chocolate. The chocolate is suitable for vegetarians, kosher and halal. The Christmas calendar itself was done in full colour and digitally printed with perforated windows.

Two seperate designs were printed onto the back and the front, the front more simple but with repeated logos across and the back with an inviting image showcasing what Navien is about. 

The chocolate, printed calendars, mailers, labels and cards were all produced and packed in the same facility resulting in a quicker lead time. 

Quantity: 1400
Size: 200mm x 275mm x 10mm
Weight: 75g
Shelf life: 12 months

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Traditional Advent Calendar
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Custom Christmas Cards

The branded Christmas cards were an added extra that were placed inside each mailer so when the customer recieved the package they would be presented with the card first then the printed calendar. 

The card was designed with the same theme as the advent calendar but with a more extravagant overall image.

There were 1400, A5 landscape Christmas cards produced to match the quantity of corporate advent calendars. Four colour process printing was done on both sides, finished with a gloss laminate to the front only. Scancote Elegance premium paper was used with the card being scored/folded and trimmed to size. 

Custom Christmas Cards

Our Case Studies

 

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Carwow 2021


1200 individually packed traditional advent calendars with 25 perforated doors.
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OneSource Virtual


4000 greeting cards plus 30 day advent calendars to match, sent out to clients and customers.


7th December 2023« All News Items

Gifting Elegance: The Power of Custom Branded Luxury Advent Calendars for Employees and Customers

The holiday season is not only a time of celebration but also an opportunity for businesses to strengthen relationships with their employees and customers. In this blog post, we delve into the compelling reasons why gifting custom branded luxury advent calendars this Christmas can leave a lasting impact on those who matter most to your business.

1. A Token of Appreciation:

Show your employees and customers that their loyalty and support are deeply valued. A custom branded luxury advent calendar is more than just a gift; it's a gesture that underscores your appreciation for their partnership and hard work. 

2. Unwrapping Excitment:

Advent calendars are synonymous with anticipation and joy. By presenting employees and customers with a custom luxury advent calendar, you tap into the universal delight of counting down to Christmas while associating your brand a sense of positivity.

3. Building Brand Loyalty:

A custom branded advent calendar provides an opportunity to showcase your brand's identity, values, and products. By aligning your offerings with the holiday spirit, you create a deeper emotional connection and foster brand loyalty.

4. Personalized Connecion:

Customization allows you to tailor the advent calendar's design and content to match the preferences and interests of your recipients. This personal touch demonstrates your commitment to understanding and catering to their unique tastes.

5. Long-Lasting Impressions;

A luxury advent calendar goes beyond being a momentary gift; rather, it becomes a daily emblem of your brand's presence throughout the holiday season. This persistent engagement serves to strengthen your brand's message and engraves an enduring impression in the minds of your recipients.

6. Exclusivity and Prestige:

Luxury advent calendars often incorporate premium products, limited editions, or unique offerings. By associating your brand with exclusivity and prestige, you enhance its perceived value in the eyes of your recipients.

7. Spreading Holiday Cheer:

The holiday season is a time of spreading happiness and goodwill. By giving a custom branded luxury advent calendar, you actively participate in the festive spirit, creating positive associations with your brand.

8. Employee Moreale Boost: 

Gifting your employees a luxurious advent calendar showcases your commitment to their well-being and happiness. It boosts morale, fosters a sense of belonging, and contributes to a positive workplace culture.

9. Customer Engagement and Retention: 

A well-designed custom advent calendar can engage your customers on a daily basis. This consistent interaction can lead to increased brand recall, word-of-mouth referrals, and repeat business.

10. Memorable Unboxing Experience: 

The act of opening each day's compartment becomes a ritual, enhancing the unboxing experience. This unique journey creates memorable moments associated with your brand.

11. Social Media Buzz:

Encourage recipients to share their advent calendar experience on social media platforms. User-generated content can amplify your brand's reach and create a sense of community around your gifting initiative.

 

Conclusion:

Gifting custom branded luxury advent calendars this Christmas is more than a gesture—it's an investment in relationships, loyalty, and brand resonance. By aligning your brand with the magic of the holiday season, you create a memorable experience that lingers long after the last door is opened. Celebrate the spirit of giving and show your employees and customers that they are at the heart of your brand's success.

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