Our Case Studies
Magellan offers businesses the chance to create custom Ramadan advent calendars which provides an educational countdown to celebrate Ramadan. Ramadan is the ninth month of the Islamic calendar, observed by Muslims worldwide as a month of fasting, prayers, reflection and community. Iftar is the evening meal where Muslims break the fast at sunset, often with a sweet treat, so why not use a Ramadan advent calendar instead!
Your advent calendars can be completely customised where your design can be single sided or double sided. This means you can add more artwork which will be seen behind each door once opened, so you can provide a unique message of Hadith, for each Iftar of Ramadan.
Countdown Ramadan with an chocolate advent calendar, a great and fun way of involving all the family, counting down Ramadan with a sweet treat each day. Our Ramadan advent calendar chocolate includes delicious milk chocolate squares with embossed seasonal shapes. The Ramadan calendars as standard don’t come with foil backing, however this can be added on for an additional charge. These are suitable for vegetarians, Kosher, and Halal. Our minimum order quantity is 100 units. Each Ramadan calendar can be put into individual packing mailers to be sent out but this will be at an additional price.
A traditionally sized advent calendar but with 30 doors to represent each day to countdown for Ramadan.
The design has been digitally printed on with an amazing representation and as you can see on the front of the Ramadan calendar, it initiates to have a chocolate as a sweet treat every day someone completes their fast. This can give people that extra bit of motivation.
The back of the advent calendar is also digitally printed with quote a lot of written text. The back includes the necessary nutritional information and displays it is suitable for vegetarians, Kosher, and Halal. A word puzzle about Ramadan has been printed to both keep everyone engaged and educate them. Any other prints necessary such as barcodes can be added.
This Ramadan Advent Calendar is an example of our desktop calendars. Desktop calendars are generally smaller but this specific one managed to still have 30 doors to represent the countdown to Ramadan.
Muslim families partake in fasting until sunset each day where they have an evening meal and a sweet treat. Why not have the sweet treat from a calendar suitable for these families including the dietary requirements.
The chocolate advent calendar was digitally printed with Ramadan as the background and a loving family as the focal point. This really captures the essence of Ramadan and can have your logo placed on there too.
In the ever-evolving landscape of marketing strategies, custom advent calendars have emerged as a powerful tool to engage customers, build brand loyalty, and foster year-round excitement. Creating a successful branded custom advent calendar requires careful planning, thoughtful execution, and a deep understanding of your target audience. In this blog, we'll explore practical tips and best practices to help businesses craft an impactful custom advent calendar campaign that delivers the desired results.
1. Define Clear Objectives
Begin your custom advent calendar journey by setting clear and measurable objectives. Ask yourself: What do you want to achieve with this campaign? Whether it's increasing sales, driving website traffic, promoting new products, or building brand awareness, defining your goals will guide your strategy and help you measure the success of your campaign effectively.
2. Know Your Audience
Understanding your target audience is essential for creating a custom advent calendar that resonates with them. Conduct thorough market research to identify their preferences, interests, and pain points. This knowledge will enable you to tailor your calendar's content, gifts, and promotions to align with their expectations and build a stronger emotional connection.
3. Choose a Theme that Reflects Your Brand
A cohesive theme is the backbone of a successful custom advent calendar. Select a theme that not only aligns with your brand identity but also captivates your audience. Whether it's centered around your products, your company's values, or a particular lifestyle, ensure that the theme is compelling and consistent throughout the calendar.
4. Plan Engaging Content for Each Day
The heart of your custom advent calendar lies in the content behind each door. Curate engaging and valuable content that excites and delights your audience daily. Incorporate a mix of exclusive offers, sneak peeks, interactive experiences, behind-the-scenes insights, and user-generated content to keep participants eagerly awaiting each new surprise.
5. Embrace Personalisation
Personalisation is the key to creating a memorable custom advent calendar experience. Tailor gifts and promotions to individual preferences whenever possible. Use customer data to segment your audience and offer relevant content based on their past interactions with your brand. Personalisation enhances customer satisfaction and boosts the likelihood of repeat engagement.
6. Utilise Multiple Platforms
Maximise the reach of your custom advent calendar campaign by utilising multiple marketing platforms. Leverage your website, social media channels, email newsletters, and even physical stores to promote the calendar and encourage participation. A multichannel approach ensures that your message reaches a wider audience and drives more engagement.
7. Create a Buzz with Teasers
Generate anticipation and excitement around your custom advent calendar by teasing its launch. Offer sneak peeks of the content or reveal hints about the gifts and promotions to come. This teaser campaign can build momentum and encourage potential participants to stay tuned for the big reveal.
8. Monitor and Measure Results
Throughout the custom advent calendar campaign, closely monitor its performance and track key metrics related to your objectives. Analyse the data to gain insights into participant behavior, popular content, and overall engagement levels. Use this data to make real-time adjustments if necessary and to inform future marketing strategies.
9. Encourage Social Sharing
Capitalising on user-generated content and encouraging participants to share their experiences on social media can significantly amplify the impact of your custom advent calendar. Consider running contests or giveaways that reward participants for sharing their calendar journey, thereby increasing brand visibility and engagement.
10. Finish Strong and Express Gratitude
As the custom advent calendar comes to an end, finish the campaign with a memorable and impactful closing message. Express gratitude to participants for their engagement and support throughout the journey. Consider offering exclusive post-calendar promotions to maintain momentum and keep participants connected with your brand.
A well-executed branded custom advent calendar can be a game-changer for businesses, providing a unique opportunity to engage customers and achieve marketing objectives all year round. By following these practical tips and best practices, businesses can create a successful custom advent calendar that leaves a lasting impression on participants and strengthens the bond between the brand and its audience. Embrace the magic of personalised advent calendars and unlock the potential for a truly unforgettable marketing campaign.