Our Case Studies
Traditional advent calendars are the perfect promotional products and are a great way to count down to Christmas, events, special occasions and even product launches. These are fun ways to get everyone involved, counting down the big day with a sweet treat. Our traditional advent calendar chocolate is made in the UK and includes delicious milk chocolate squares with embossed seasonal shapes. Our chocolates are ideal for everyone being suitable for vegetarians, kosher and halal.
Perfect for promoting your brand, company, product launch, event or as a corporate giveaway during the festive season. Each calendar can be personalised with your artwork and be printed with your logo or design in eye-catching full colour for maximum brand exposure during the countdown. Your design can be single sided or double sided meaning you can add more artwork which will be seen behind each door once opened, so you can provide a unique message behind each door. When sending off these traditional advent calendars, you have the option to send them out in individual outer mailers and have greeting cards placed inside. Both of these will of course come with an additional cost.
We can produce 25 door traditional christmas advent calendars to count down until a specific date. Add your artwork with digital printing to promote your brand! Why not go further and add a full colour print custom christmas message or image on the inside of the doors.
Slightly smaller than A4 - Product dimensions: 200mm x 275mm x 10mm.
Front print area up to 230mm x 312mm
Back print area up to 199mm x 272mm
MOQ: 100 units.
Case quantity: 50 units.
What size are the doors? The doors are 24.5mm square.
Suitable for vegetarians, kosher and halal.
Shelf life: 12 months
Our traditional advent calendars can come with foil backing but at an additional cost. By adding that foil seal, it keeps the luxurious chocolate inside fresh. The calendar itself apart from the foil backing is eaxctly the same in dimensions and what you can do to customise it. It has a large branding area ready for your intriguing designs to be added.
Slightly smaller than A4 - Product dimensions: 200mm x 275mm x 10mm.
Front print area up to 230mm x 312mm
Back print area up to 199mm x 272mm
MOQ: 100 units.
Case quantity: 50 units.
What size are the doors? The doors are 24.5mm square.
Suitable for vegetarians, kosher and halal.
Shelf life: 12 months
Desktop calendars are our desk friendly promotional advent calendars with 24 doors and a retractable stand. Your custom design would be digitally printed onto the advent calendar with the option of also printing a full colour print christmas message or image on the inside of the doors.
These would be the perfect gift for customers or for an event/giveaway, they are small, lightweight and have a big area to place your branding.
Front print area up to 260mm x 220mm
Back print area up to 208mm x 180mm
Product dimensions: 180mm x 205mm x 10mm.
MOQ: 120 units.
Case quantity: 60 units.
Suitable for vegetarians, kosher and halal.
Shelf life: 12 months
Seeing as the length of the advent season changes from year to year or if you just are looking for a smaller advent calendar, it’s easier to pick a fixed number of days for a calendar that can be used again and again. With doing this, it's easier to make it a repeat order with us that can be done with the same contents and print or even if it is the same product but with a different printed design.
Our 12 day advent calendar is a smaller version of our Desktop Calendar with a retractable stand but with 12 doors instead. Why not go even further and add a custom christmas message or image in a full colour print on the inside of the doors.
Product dimensions: 132mm x 108mm x 12mm.
Front print area up to 190mmx140mm
Back print area up to 109mmx132mm
MOQ: 100 units.
Case quantity: 50 units.
Suitable for vegetarians, kosher and halal.
Shelf life: 12 months
In the ever-evolving landscape of marketing strategies, custom advent calendars have emerged as a powerful tool to engage customers, build brand loyalty, and foster year-round excitement. Creating a successful branded custom advent calendar requires careful planning, thoughtful execution, and a deep understanding of your target audience. In this blog, we'll explore practical tips and best practices to help businesses craft an impactful custom advent calendar campaign that delivers the desired results.
1. Define Clear Objectives
Begin your custom advent calendar journey by setting clear and measurable objectives. Ask yourself: What do you want to achieve with this campaign? Whether it's increasing sales, driving website traffic, promoting new products, or building brand awareness, defining your goals will guide your strategy and help you measure the success of your campaign effectively.
2. Know Your Audience
Understanding your target audience is essential for creating a custom advent calendar that resonates with them. Conduct thorough market research to identify their preferences, interests, and pain points. This knowledge will enable you to tailor your calendar's content, gifts, and promotions to align with their expectations and build a stronger emotional connection.
3. Choose a Theme that Reflects Your Brand
A cohesive theme is the backbone of a successful custom advent calendar. Select a theme that not only aligns with your brand identity but also captivates your audience. Whether it's centered around your products, your company's values, or a particular lifestyle, ensure that the theme is compelling and consistent throughout the calendar.
4. Plan Engaging Content for Each Day
The heart of your custom advent calendar lies in the content behind each door. Curate engaging and valuable content that excites and delights your audience daily. Incorporate a mix of exclusive offers, sneak peeks, interactive experiences, behind-the-scenes insights, and user-generated content to keep participants eagerly awaiting each new surprise.
5. Embrace Personalisation
Personalisation is the key to creating a memorable custom advent calendar experience. Tailor gifts and promotions to individual preferences whenever possible. Use customer data to segment your audience and offer relevant content based on their past interactions with your brand. Personalisation enhances customer satisfaction and boosts the likelihood of repeat engagement.
6. Utilise Multiple Platforms
Maximise the reach of your custom advent calendar campaign by utilising multiple marketing platforms. Leverage your website, social media channels, email newsletters, and even physical stores to promote the calendar and encourage participation. A multichannel approach ensures that your message reaches a wider audience and drives more engagement.
7. Create a Buzz with Teasers
Generate anticipation and excitement around your custom advent calendar by teasing its launch. Offer sneak peeks of the content or reveal hints about the gifts and promotions to come. This teaser campaign can build momentum and encourage potential participants to stay tuned for the big reveal.
8. Monitor and Measure Results
Throughout the custom advent calendar campaign, closely monitor its performance and track key metrics related to your objectives. Analyse the data to gain insights into participant behavior, popular content, and overall engagement levels. Use this data to make real-time adjustments if necessary and to inform future marketing strategies.
9. Encourage Social Sharing
Capitalising on user-generated content and encouraging participants to share their experiences on social media can significantly amplify the impact of your custom advent calendar. Consider running contests or giveaways that reward participants for sharing their calendar journey, thereby increasing brand visibility and engagement.
10. Finish Strong and Express Gratitude
As the custom advent calendar comes to an end, finish the campaign with a memorable and impactful closing message. Express gratitude to participants for their engagement and support throughout the journey. Consider offering exclusive post-calendar promotions to maintain momentum and keep participants connected with your brand.
A well-executed branded custom advent calendar can be a game-changer for businesses, providing a unique opportunity to engage customers and achieve marketing objectives all year round. By following these practical tips and best practices, businesses can create a successful custom advent calendar that leaves a lasting impression on participants and strengthens the bond between the brand and its audience. Embrace the magic of personalised advent calendars and unlock the potential for a truly unforgettable marketing campaign.